Never Ever Do This On Facebook Ads

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Never ever do this one silly thing on Facebook. This mistakes has cost us tens of thousands of dollars. It’s a very common and overlooked pitfall that will literally sabotage your Facebook advertising campaign. In this video, Fred is going to share his story of what has happened, and what you should do to prevent yourself to fall down the cliff just like he did. Presenter: Fred Lam, Founder & CEO of iPro Academy Fred Lam is a media buyer

Facebook Ads’ 20-Percent Text Rule Changed In 2016

Facebook Ads’ 20-Percent Text Rule Changed In 2016
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Facebook has recently made a bold move on their most-famous 20-Percent text rule on their image ads for advertisers. Right now, Facebook has rolled out globally that all advertisers are not required to have their ad images with less than 20% text, however, they have introduced something new that all advertisers on Facebook must be aware of. In this video training, Fred Lam has shared his insight and advice on this massive change in Facebook Advertising that you must know.

Is Your Website Fully Optimized With Maximum Performance?

Is Your Website Fully Optimized With Maximum Performance?
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The global trend is now mobile and tablets. Desktop is taking a big hit and if your website performance solely rely on desktop, then you are leaving a lot of money on the table while affecting your sales on a daily basis. In order for you to maximize your website sales or initiatives, you must have your website optimized and in this video training, Fred will share with you a free tool from Google where you can score your website’s

The New Custom Audiences Within Facebook

The New Custom Audiences Within Facebook
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Facebook has just released an enhanced and improved update on their Customer Audiences for advertisers. To be specific, it’s a Custom Audience based on Lead Ads. In this video, Fred Lam from iPro Academy will share with you how to create your Custom Audiences off of Facebook Lead Ad and the strategies to use to fully maximize this update. Presenter: Fred Lam, Founder & CEO of iPro Academy Fred Lam is a media buyer genius with over 10 years of

What Social Media Platforms Drive The Most Sales?

What Social Media Platforms Drive The Most Sales?
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Fred Lam shares his insights to Shopify’s analysis of 37 million website visitors and 529k orders driven from social media. In this video, Fred has interrupted these data to help anyone who are looking into creating an eCommerce website or boosting your sales for your existing eCommerce website. These findings will help you not only to increase your chances of success but it will allow you to understand how you should structure and advertise your eCommerce store. Best part, Shopify

The Money Is In Your Emails

The Money Is In Your Emails
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Email is the #1 assets to any online business. It is the single piece of communication between you and your customers. Most importantly, email is equal to a revenue stream for your online business. In this video training, Fred Lam will invite you to his world on how he “see”s emails. Plus, he will reveal a very unique technique called the W5 that he uses every single time before he sends out an email to his email list. On top

The #1 Factor To Huge Profits On Facebook Ads

The #1 Factor To Huge Profits On Facebook Ads
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Over the last several years, the number of Facebook advertisers have grown exponentially, however, many failed to succeed on the platform. The main reason is many advertisers tend to complicate the process and misses the #1 factor that may lead to successful Facebook campaigns. In this video training, Fred Lam from iPro Academy explains the #1 factor that advertisers should start leveraging to improve their Facebook campaigns, which may potentially help to improve their ROI if they are able to

[Happy New Year] What’s Your New Year’s Resolution?

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  Happy New Year, Everyone! I wish you all the best and I look forward to 2016 with you. Tell me what your New Year’s Resolutions are. I want to know and I will read every single one of them. I’m serious! For me, 2016 is all about YOU! I want to do all I can to help you attain financial freedom and attract a very prosperous year for you and your family. Comment below and tell me what your

Free Video Training: The New Facebook Advertising Strategy That Can Help You Reduce Your Cost Per Leads

Free Video Training: The New Facebook Advertising Strategy That Can Help You Reduce Your Cost Per Leads
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Fred Lam, founder of iPro Academy, reveals a new Facebook advertising strategy that may potentially allow you to cut your cost per lead on Facebook by up to 50%*. In this special video training, you will discover this revolutionary strategy and watch over Fred’s shoulder on how to setup your campaigns properly to maximize this new strategy.

Understanding The Temperature Of Your Traffic

Understanding The Temperature Of Your Traffic
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In this free video training, Fred Lam will explain the 3 different temperature of your traffic and how it can affect your sales and conversion.